Increase Productivity

Productivity Secrets of Guy Kawasaki


As a corporate professional, you know the importance of productivity, achieving goals, and keeping culture change front and center as you implement change within your organization. It can be challenging to balance all of these priorities, but one person who has managed to do so with great success is Guy Kawasaki. He is often cited as among the tech industry’s most productive and influential people. His career has been marked by numerous accomplishments and a willingness to try new approaches to improve productivity and effectiveness.

Who is Guy Kawasaki?

Guy Kawasaki was born and raised in Honolulu, Hawaii, in a middle-class family. His parents were educators, and he was the third of five children. Growing up, Guy was interested in technology and eventually earned a degree in psychology from Stanford University. After college, he worked for a jewelry company and later started his own software company, which Apple Inc eventually acquired.

One of the challenges that Guy Kawasaki faced early on in his career was overcoming self-doubt and imposter syndrome. Despite his accomplishments, he often felt he didn’t belong in the tech industry and struggled with confidence issues. However, Guy overcame these limiting beliefs by focusing on his strengths and developing a growth mindset. He realized that he didn’t have to be an expert in everything and that asking for help was okay.

His Transformation Moment

Guy Kawasaki’s transformation came when he joined Apple in the 1980s as one of the original members of the Macintosh team. Here, he learned the importance of simplicity, design, and user experience. He also became known for evangelizing Apple’s products, which involved convincing others of their benefits. This experience taught him the value of storytelling and how to effectively communicate the help of a product or service to others.

What is Guy Kawasaki’s Superpower?

One of Guy Kawasaki’s productivity superpowers is his ability to focus on the most important tasks and delegate the rest. He has said that he only focuses on tasks he can do better than anyone else on his team and delegates everything to his colleagues. This allows him to free up his time and energy to focus on achieving his goals and making a meaningful impact.

Regarding productivity secrets, Guy Kawasaki has several vital strategies he swears by. First, he always tries to be early for meetings and appointments. This shows respect for other people’s time and allows him to prepare and get the right mindset for the meeting. Second, he uses the “two-minute rule” to quickly tackle small tasks and avoid procrastination. If a job can be done in two minutes or less, he does it immediately rather than putting it off. Finally, he sets specific goals for himself and tracks his progress regularly. This lets him stay focused and motivated, even when things get tough.

Guy Kawasaki’s Memoir Summarized

Wise Guy: Lessons from a Life is a memoir by Guy Kawasaki, detailing Guy’s personal and professional journey from humble beginnings in Hawaii to becoming a prominent figure in the tech industry. The book is divided into four parts, highlighting different aspects of his life and career.

Part One focuses on Kawasaki’s early life and family background. He describes his upbringing in Hawaii, his parents’ emphasis on education, and the cultural and social environment that shaped his values and beliefs. Kawasaki also shares anecdotes that offer insight into his character and sense of humor.

Part Two details Kawasaki’s career at Apple, where he served as one of the original members of the Macintosh team. He describes the company culture, the challenges of developing the Macintosh, and his role as a “chief evangelist” for Apple. Kawasaki also shares lessons learned from his time at Apple, such as the importance of design and user experience and the power of storytelling in marketing.

Part Three covers Kawasaki’s experiences as an entrepreneur and venture capitalist. He shares stories about starting his own companies and insights into the world of venture capital and investing. Kawasaki also offers advice for aspiring entrepreneurs, such as the importance of perseverance, the value of a strong team, and the need to “eat your dog food” (i.e., use your product).

Part Four is a collection of “random thoughts” on various topics, including leadership, marketing, and life. Kawasaki offers his perspective on various issues, from the importance of authenticity in marketing to the benefits of meditation and mindfulness.

Throughout the book, Kawasaki emphasizes the importance of honesty, integrity, and humility in personal and professional life. He also offers practical advice on topics such as productivity, networking, and public speaking, based on his own experiences and observations.

Wise Guy: Lessons from a Life is a candid and insightful memoir that offers a unique perspective on the tech industry and the challenges of entrepreneurship. It is an inspiring read for anyone interested in personal and professional growth and a valuable resource for those seeking practical advice on succeeding in business and life.

What can we learn?

Throughout his career, Guy Kawasaki has accomplished a great deal. He has authored 15 books, including “The Art of the Start 2.0” and “Enchantment,” and is a sought-after keynote speaker and consultant. He has also been a venture capitalist and served as the chief evangelist for Apple. His influence can be seen in the design and marketing strategies of many successful tech companies, and he has been recognized as a thought leader and innovator in the industry.

One of the beliefs that has allowed Guy Kawasaki to grow in his career is his commitment to lifelong learning. He is always seeking out new information and ideas, and he encourages others to do the same. He has said that learning and adapting constantly is the best way to stay relevant and practical in your career.

Guy Kawasaki has been influenced by many people throughout his career, including Steve Jobs, Richard Branson, and Warren Buffett. He has also been affected by the Japanese concept of “kaizen,” which is the idea of continuous improvement. This philosophy has shaped his approach to work and productivity, and he believes that small, incremental changes can lead to significant improvements over time.

Imitating Guy Kawasaki’s habits can benefit corporate professionals who want to improve their productivity and effectiveness. By focusing on the most important tasks, delegating effectively, and setting specific goals, you can achieve more in less time and make a meaningful impact in your organization. Additionally, by adopting a growth mindset and committing to lifelong learning, you can stay relevant and adaptable in a constantly evolving work environment.

To improve your personal and professional life, I encourage you to take a page from Guy Kawasaki’s book and focus on the essential tasks, delegate effectively, and set specific goals for yourself. Additionally, commit to lifelong learning and regularly seek new information and ideas. Doing these things can improve your productivity, help you achieve your goals, and impact your organization.

Guy Kawasaki’s career is a testament to the power of focus, delegation, goal-setting, and lifelong learning. As a corporate professional, you can learn much from his productivity superpowers and secrets and apply them to achieve tremendous success. By adopting a growth mindset and committing to continuous improvement, you can stay relevant and effective in a rapidly changing work environment.

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